While it may look as if guest posting is not such a great technique to earn some respect from Google, it actually does wonders when it comes to improving your rankings. Besides, guest posting helps to boost traffic, enhance your site’s brand and above all, increase sales. One important point to note before going this direction is that many companies are turning to bloggers for guest posting, hence, making the entire practice look spammy. What then should you do? https://adsy.com/ is your ultimate solution.
Even though, it is feared that unlike in the past, guest blogging may not actually work for some people. This is attributed to the manner in which companies guest post on unrelated sites. The quality of content has deteriorated as their main objective is to find links.
Following this bad practice in guest posting, Google is likely to:
- Remove guest post links from unrelated sites
- Remove rich anchor text links from guest posts
In this case, if you want to succeed you must consider author rating to establish whether you content is of low or high quality. Put more of your emphasis on social media indications since the higher amount of votes a post receives clearly shows high quality. The way you use your guest posting determines how beneficial it is going to be for your site. Thus, using it to rank for particular head terms may not be the best strategy. However, if you deploy guest posting to facilitate brand’s growth, drive traffic and improve sales, then you are doing the right thing.
Additionally, guest posting enables you to enhance your site’s authority as well as long-tail traffic. There are those bloggers who have managed to link up with popular sites like Forbes, Huffington Post, and Business Insider among others in the same category. But how did they reach this far? To be precise, they applied and were awarded guest author account. In such a case, you will find that certain accounts are tagged “instant publish,” which means that posts from this accounts are automatically ratified without necessarily passing through the editor’s desk. However, theses top ranking blogs such as Huffington Post have started cracking down on the bloggers for spammy posts. Some of these guest posters reverted to filling in rich anchor text links to automated insurance websites.
In order to get the most out of guest posting, you will need to focus on developing high quality content and one that is relates to your site. In case you wish for links from authoritative blogs, it is vital to consider the following:
- Emphasise on not only high quality content, but educative to the reader as well
- Stop stuffing your post with rich anchor texts as this is likely to cause disqualification of your post by editors.
- Only link to your own site if it is relevant and is useful to the reader
- Only link to other websites and your counterparts if the reader is going to benefit from it
By focusing on the aforementioned points, you will find that most of your posts will be accepted, there will be more votes for your posts on social media networks and most importantly, your site will have good rankings in search engines attributing to your great job to the end-user.
Bottom line: By focusing on SEO best practices, there are greater chances of improving your overall site authority. What you need is follow this link https://adsy.com/ to get more information on how you can benefit from guest posting and enhance your SEO experience.